Another Paddy Power Advert Banned
Paddy Power seems to have a hate-hate relationship with the Advertising Standards Agency, as the ASA seem to regularly enjoy pulling the Irish bookmaker’s adverts. The ASA is renowned as a body that is notoriously trigger happy, and apparently only a solitary few complaints can result in one of their judgements being passed down. The latest features Luis Suarez who was only 24 when the image was taken, and according to legislation nobody under 25 can be used in promotions relating to gambling.
On a positive every time an advert gets pulled it’s guaranteed to get press coverage and muggins here is writing a blog about some of the banned promotions, so it isn’t all doom and gloom!
PaddyPower are renowned for their range of special bets (they call them “novelties”, and you can bet on three different markets on the Next Pope, as well as “current affairs” such as FHM Sexiest Woman 2012. I wonder what price they would offer about another advert getting pulled in 2012. 1/10 anyone?
Top three pulled adverts follow:
PaddyPower Luis Suarez Advert
PaddyPower and Short Man Advert
PaddyPower’s Guerilla Marketing Hollywood Style Sign at Cheltenham Festival